Consumption trends, buying behaviour and where olive oil demand is heading.
DemandPremium
Olive area is up 54% since 1986 and oil output has grown faster. Demand has kept pace so far. The harder question is the price at which it keeps doing so.
Sep 28, 2026 · 12 min read
Demand
Olive oil is about 1.4% of the world's vegetable oil supply. Why that small share makes its growth potential so easy to misread.
Aug 24, 2026 · 13 min read
Demand
Spanish household data show how quickly olive oil demand returned when prices fell, and why EVOO and the middle of the market emerged from the crisis differently.
Aug 13, 2026 · 8 min read
Demand
China has 1.4 billion people and buys about 53,000 tonnes of olive oil a year. Why the biggest theoretical market has not materialised, and what could change it.
Aug 10, 2026 · 4 min read
Demand
Global olive oil consumption is nearing 3.25 million tonnes. Where the next 500,000 tonnes of demand will come from, and why population is a poor guide.
Aug 9, 2026 · 9 min read
Demand
Wine turned regions, varieties and vintages into a €39bn premium market. What olive oil can learn about origin, harvest dates and routes to market.
Aug 6, 2026 · 9 min read
Demand
ANIERAC members sold 64.29 million litres of bottled olive oil in Q2 2026, almost nine million fewer than in Q1, with extra virgin down the most.
Jul 28, 2026 · 2 min read
